PECULIARITIES OF THE DEVELOPMENT OF GASTRONOMIC FESTIVALS

Abstract

The article is devoted to the study of gastronomic tourism, which is travelling to get acquainted with local culinary traditions. The main purpose of such tourism is not just tasting exotic dishes, but a deep immersion in the cultural heritage of the region, allowing us to understand the mentality of the local population through their gastronomic customs. How gastronomic culture, understood both as a national culinary tradition and as an indicator of a society's level of development, attracts tourists and supports the region's economy.

The article also focuses on gastronomic events and festivals, which play an important role in promoting cultural specificities, supporting local producers and attracting tourists. Festivals offer unique culinary experiences, stimulate cultural exchange and contribute to a positive image of the destination. In addition, factors related to the preservation of tradition and sustainability in the face of modern trends are highlighted, emphasising the importance of balancing authenticity and adaptation to the new demands of the tourism industry.