THE MAIN METHODS OF INCREASING CUSTOMER SATISFACTION IN TOURISM SECTOR

Authors

  • Abduqodirova Maftuna Furqat qizi 1st year student of Tashkent State University of Economics. Author

Keywords:

Customer satisfaction, tourism industry, guest experience, service quality, personalization, tourism management

Abstract

Customer satisfaction is the heartbeat of the tourism industry. Whether it’s a luxury resort or a city walking tour, how a tourist feels about their experience can make or break a business. This article explores the main strategies used by tourism companies and destinations to boost satisfaction—ranging from personalized services to technology upgrades and staff training.

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References

Skift. (2023). Personalization in Travel: What Tourists Want Now. Retrieved from

McKinsey & Company. (2022). The Future of Travel Customer Experience.

UNWTO. (2023). Tourism and Customer Experience.

HospitalityNet. (2023). Post-COVID Guest Expectations in Hotels.

Torbes. (2022). Why Customer Experience Is Everything In TTravel.

International Organization for Education and Training Initiatives (IOETI). (n.d.). Standard Operating Procedures (SOPs) in tourism and hospitality.

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Published

2025-05-21

Issue

Vol. 3 No. 32 (2025): THE THEORY OF RECENT SCIENTIFIC RESEARCH IN THE FIELD OF PEDAGOGY

Section

Articles