METHODOLOGY OF SOCIAL SERVICES STUDY AND APPLICATION OF KPI SYSTEM

Authors

  • Karjavova Khurshid Abdumalikovna Associate Professor, PhD, Samarkand State University named after Sharof Rashidov Author

Keywords:

social services, methodology, research methods, KPI, efficiency, monitoring, evaluation

Abstract

This article analyzes the methodology for studying social services and methods for assessing their effectiveness. Research methods, a systematic approach, impact and effectiveness analysis, as well as the importance of the KPI system are considered. Innovative approaches to improving the quality and effectiveness of social services are also discussed.

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References

Kotler P., Lee N. "Social Marketing: Influencing Behaviors for Good" - Pearson Education, 2008.

OECD Measuring Social Outcomes: Framework and Practices - OECD Publishing, 2017.

Watson D., “Measuring Social Impact: A Guide for Social Enterprises” – Harvard Business Review, 2019.

Bryman A. "Social Research Methods" - Oxford University Press, 2012.

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Published

2025-03-01