KOPIRAYTING – MATN YOZISH SAN’ATI

Malikova Go‘zal  Tursunpo‘latovna

Authors

Malikova Go‘zal Tursunpo‘latovna BuxDU O‘zbek tilshunosligi va jurnalistikasi kafedrasi o‘qituvchisi e-mail: guzalmalikova91@gmail.com Author

Keywords:

kopirayting, kopirayter, tijorat matnlari, ko‘ngilochar matnlar, tijoriy taklif, neyming, spichrayting

Abstract

Ushbu maqolada Internet paydo bo‘lishidan ham amaliyotda qo‘llanilgan, ko‘chadagi bannerlarda keng foydalanilgan, turli mahsulotlarning muvafaqqiyatli bo‘lishini ta’minlagan kopirayting ilmi, undan foydalanish sohalari, turlari va darajalari haqida so‘z yuritiladi. Shuningdek, ushbu soha vakillari bo‘lmish kopirayterlar uchun zarur bilim va ko‘nikmalarni qanday puxta egallash, mazkur kasb egasi bo‘lish uchun qayerda tahsil olish lozimligi xususida ham batafsil to‘xtaniladi.

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References

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